Hayden Cox is the designer and founder of Haydenshapes Surfboards and the inventor of FutureFlex technology.

Best known for his award winning (3 x Surfboard of the Year – USA and AUS) and global best selling surfboard design, Hypto Krypto, Hayden and the brand are also recognized for notable brand projects both within and unconventional to the world of surf.

Haydenshapes Surfboards is a modern performance surfboard brand founded in 1997 in Sydney, Australia, by Hayden Cox at the age of 15. Inspired by design, technology, innovation and simple/clean aesthetic.